furni.io journal
Editorial reading for people about to spend several thousand euros on a piece of furniture that will outlast three apartments. No affiliate copy, no SEO filler, just the questions we'd ask if we were buying one ourselves.

The economics of showrooms, resellers and middlemen, and what happens when you remove them.
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How modular geometry survives toddlers, teenagers and three apartments.
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Fabric weave, colour, frame and cleanability, the four variables that decide.
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Frame, fillings, depth, returns, the hidden variables sellers don't lead with.
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Inside the workshops of Poznań and Wielkopolska, Europe's quiet upholstery capital.
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HR foam, poly-fiber wraps and feather toppers, what each layer does and why density (kg/m³) is the number that decides how long a sofa lasts.
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Same weave, same workshop, two very different price tags.
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Not a discount, a different cost structure. And it is auditable.
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Frame, suspension, foam. The three things hidden under the fabric.
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Seat depth, foam density, fabric abrasion. In writing.
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The permanent discount, the invented fabric name, the free delivery.
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The arithmetic of importer, retailer and brand licence, layer by layer.
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